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Guilt Free has finally been refurbished!

New sisal carpets, wooden flooring & paintwork throughout.

Come through!


No matter how you are feeling about the looming eventuality of Britain leaving the European Union, if there’s one thing that’s certain, it’s uncertainty.

We shall try here to discern some possible outcomes and impacts on the media and film industry…

– Firstly, as so many of the consequences are yet to be determined there will undoubtedly be a period of instability. Investment and stocks have already taken a substantial hit – please let us know if you’ve any personal experience of this – but until the terms of our exit are secured we have no way of knowing how warranted this withdrawal of capital will prove to be.

– The enormous funding from Creative Europe/MEDIA will undoubtedly take a massive dent. €100m in funding supplied the UK film industry from the EU between 2007-2013. As with many of these negative points they depend on how well Britain can negotiate new deals, so although we certainly won’t receive anywhere near this amount again, there are other non-EU countries who still benefit from Creative Europe funding and other such initiatives.

– The government will have a blank slate for incentives and film subsidies. Changes to current government initiatives must be approved by the EU and must favour all Europeans equally. Outside the EU, UK tax breaks could revert to prioritising those productions with more British involvement.


– Fewer UK films will be distributed in Europe, and fewer international films will be distributed in the UK.
EU funding supports both the export of British films across the EU and allows productions from other European countries to show here that otherwise would not have the budget to do so.

– Potentially it could become cheaper to shoot in the UK for other countries. A substantially weakened pound could make the UK an attractive place for foreign productions to shoot and bring work, especially as we boast a strong infrastructure and pool of skilled workers in the field. Though this is by no means assured and would arguably be a very slim thin lining to all the other downsides of having a devalued currency.

– British programmes will be harder to sell abroad. This is almost certain, as many countries have quotas which allocate large fixed percentages of their programming for EU-based content.

– Non-involvement in the Digital Single Market, and no UK say in the policy reforms of European TV and film distribution.
This new initiative, though not yet fully put into practice, seeks to create a unified marketplace for businesses trading online, with less barriers and obstacles, especially for small and medium-sized businesses. Also improving Europe-wide terms for authors of original content and reformed copyright legislation.

– Independent UK cinemas are likely to take a hit. 56 British independent cinemas receive funding from the EU Europa scheme in exchange for committing 67% of their programming to European productions.

Without wishing to paint an overly-negative picture of the referendum’s outcome, the current forecasts are not looking too rosy, though there is a lot still up for grabs in the UK’s exit negotiations. The abolition of EU law in Britain may also enable the government to lay new ground for the industry, and they will surely wish to preserve that which contributes a substantial £4.6bn to Britain’s GDP.

TidalGFJay-Z has finally unveiled Tidal – a premium ‘HiFi’ audio service that apparently provides ‘the best High Fidelity sound quality, High Definition music videos and expertly Curated Editorial’.

The brand-spanking new service – owned by Alicia Keys, Win Butler, Beyonce, Daft Punk, Jack White, Chris Martin, Calvin Harris, J. Cole, Jay-Z, Kanye West, Deadmau5, Madonna, Niki Minaj, Rihanna, Taylor Swift & Usher – already offers more than 25 million songs and 75,000 music videos to more than half a million subscribers in Norway, Sweden, Denmark, Germany and Poland.

In light of so much negative press for it’s main competitor ‘Spotify’, it can certainly be seen a kind of revolt by some of the world’s most-successful artists.


Behold – some of this year’s best upcoming releases:

The Revenant

Inspired by true events, THE REVENANT is an immersive and visceral cinematic experience capturing one man’s epic adventure of survival and the extraordinary power of the human spirit. In an expedition of the uncharted American wilderness, legendary explorer Hugh Glass (Leonardo DiCaprio) is brutally attacked by a bear and left for dead by members of his own hunting team. In a quest to survive, Glass endures unimaginable grief as well as the betrayal of his confidant John Fitzgerald (Tom Hardy).


We at Guilt Free have our roots firmly planted in Soho, the company was born here and it’s where we do all our business. We’re not only convenient for the neighbouring companies we work with, we’re nestled in the creative hub of one of the best cities in the world.

Being in the heart of W1 is a huge part of our identity – whether we’re walking out of the studio doors across to the historic French House pub, or popping over to the Algerian Coffee Store for our daily caffeine consignment. Not to mention the food stalls on Berwick St, without which our lives would be a bland blur of Pret sarnies.


As you may be aware that the BBC’s yoof channel, 11 year old BBC Three will cease from terrestrial broadcasts this year in the corporation’s bid to slash £100 million from expenditure.

Itself a rebranding of what was originally BBC Choice, the channel has struggled to be taken seriously despite its early success in launching seminal comedy serials such as The Mighty Boosh and Gavin and Stacey. Aside from safe bets like nightly reruns of early Family Guys, the channel has taken to fleshing out the schedule with such sensations as ‘Snog, Marry, Avoid’ ‘Hotel of Mum and Dad’ ‘Invasion of the Job Snatchers’ and ‘Sun, Sex and Suspicious Parents’.



Sony this week announced their latest modernisation of the ‘Walkman’ brand of personal music players. The well-established trademark is remembered by most as a tape player but has undergone decades of revamps and renovation.

The original Walkman was released in Japan in 1979 for ¥33,000 … at the time almost $400 USD

The new 2015 ‘NWZ-ZX2′ boasts super high-res audio capabilities, allowing it to play studio master quality 24bit/192kHz files but interestingly using Sony’s ‘S-Master HX’ digital amplifier and DSEE HX audio processing can also upscale CD and mp3 files to what Sony claims is ‘near Hi-Res quality’. A bold declaration indeed.



Journalism phenomenon and mavericks of media Vice have plunged a finger into yet another publishing pie, by teaming up with live entertainment company LiveNation.

An early issue of Vice magazine
From its humble beginnings as a printed Montreal periodical about ‘the things we’re ashamed of’ (mainly sex and heroin at the time), Vice has gone from strength to strength. The company now has 2 major TV series, a publishing arm, an array of online sites and in the last 10 years has bought up Brooklyn digital agency Carrot Creative, i-D fashion magazine, and – bizarrely – The Old Blue Last pub in Shoreditch.